Dr. Gawer’s pioneering research on platform leadership, conducted and refined over more than 10 years, has tackled a large number of questions relative to the formulation and implementation of platform strategies.

Through research (including fruitful collaborations with MIT faculty Michael Cusumano and Rebecca Henderson – who were Dr. Gawer’s PhD supervisors), and a portfolio of consulting and executive education engagements in a variety of industries, Dr. Gawer has developed unique and practical insights on the formulation and implementation of platform leadership strategies. She continues to develop research and publish in this area – which is experiencing a surge of interest from researchers worldwide.

How Companies Become Platform Leaders
A.Gawer and M.Cusumano, Sloan Management Review, January 2008

Strategies for Being a Platform Leader
A.Gawer and M.Cusumano, The Wall Street Journal, October 2007

The Elements of Platform Leadership M. Cusumano and A. Gawer, Sloan Management Review, April 2002

Publications l Other recent articles

Industry architecture as a determinant of platform successful strategies: a case study of the i-mode mobile Internet service - R. Tee and A. Gawer, European Management Review December 2009.

Platform Owner Entry and Innovation in Complementary Markets; Evidence from Intel
Jan 2007 – A. Gawer and Rebecca Henderson (MIT)
Journal of Economics and Management Strategy, Vol. 16 No.1 (lead article). Paper previously circulated by NBER (U.S. National Bureau of Economic Research)

Japanese translation / publication of the book Platform Leadership (2005)

What Does it Take to Be a Platform Leader
Some Recent Lessons From Palm and NTT DoCoMo
(In Japanese), Hitotsubashi Business Review, Summer 2004, Special Issue on Digital Competition.